Marketing of product and services have changed over the years. The advancement of technology moved the focus of marketing online. This as lead to the era of Digital marketing. Internet usage has spiked, and as such affected how people conduct business interactions.
Everyone is migrating their businesses to the digital space and so should you. You may be asking questions like;
- How do I move my business online?
- Is it possible to stand out from competitors?
- How do I create brand awareness?
Digital marketing is a type of marketing that focuses on influencing customers online. Digital marketing uses email marketing, pay-per-click, social media marketing to create brand awareness and also convince them to patronise you.
The internet is a community with a lot of people login in and out daily. It poses a lot of opportunities that can be harnessed to further boost brand presence and awareness. it allows business to advertise their products and services and at the same time reach a wide range of audience.
Why Digital Marketing
The importance of a digital marketing course is crystal clear in our economy today. Most SMEs are either on Instagram, Facebook, Twitter or YouTube trying to put their brand out there. As the world moves from analogue to digital and from trade by barter to shopping malls so should your business.
Some benefits of digital marketing include;
- Better Growth Options For Small business
- Establishing Brand Reputation
- Solving customers Problems
- Engagement With Mobile customers
- Budget-friendly
- Wider audience
Therefore, you should stop postponing registering for a course in digital marketing. Praxis Digital Academy has carefully drafted out a course with practical lessons on digital marketing. This course will equip you with the knowledge on how to sell your brand to the right customers.It will also teach you how to get your target audience and maintain their loyalty and also on how to use social media to your advantage.
What are you still waiting for? Hurry now! visit our website at digitalacademy.ng/digital-marketing or pay us a visit at 52 Isheri Rd, Ojodu, Lagos.
